Social Sellers VS. Non-Social Sellers [Infographic] – New Research

Original Post – Sales For Life 

We asked over 500 sales, marketing and sales enablement professionals: who gets the better ROI when it comes to volume of new customers and hitting revenue goals—social sellers or non-social sellers?

The results from our State of Digital Sales Survey 2017 gave some unique insight into some of the priorities and challenges of sales leaders today, as well as some of the benefits of implementing a long-term social strategy.

Here are what sales executives in small and large companies are saying:

  • The majority of sales leaders (71%) said their top priority in the next 12 months was converting contacts/leads into customers.
  • The top challenge for sales leaders today was a close tie between lead generation (55%), and conversion rates/speed (54%).
  • Companies that consistently do social selling see 65% faster volume of leads, compared to 47% of those companies that do random, or inconsistent, acts of social.

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Posted December 1, 2016 by Ben Martin - Social_Ben in category Business, Social Media, Social Selling, Social Selling

About the Author

I am a gadget man, a film lover, Husband and proud father and not least proud to be an IBM'er. Currently working across the globe helping seller to create better connections with clients through the use of Social Media. Please feel free to contact me if I can help I will. (my opinions are of course - my own)

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