So How Powerful is Visual Content on Social Media?

So How Powerful is Visual Content on Social Media?

Simply Measured looked at Facebook’s top 10 brand pages to find out the real numbers and facts and figures on the engagement and sharing levels of photos and videos in comparison to text and discovered:

Videos are shared 1,200 percent more than links and and text posts combined

Photos are liked 200% more than text updates

To put some perspective on the power of visual content other studies show that Photo and video posts on Pinterest are referring more traffic than Twitter, Stumbleupon, LinkedIn and Google+.

For more insights into the power of visual content below are some more revelations.

5 Reasons your should be using Images in your Marketing

The Facts and Figures about the Power of Visual Content - Infographic

via The Facts and Figures about the Power of Visual Content – Infographic.

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Posted August 1, 2013 by Ben Martin - Social_Ben in category Marketing, Social Media

About the Author

I am a gadget man, a film lover, Husband and proud father and not least proud to be an IBM'er. Currently working across the globe helping seller to create better connections with clients through the use of Social Media. Please feel free to contact me if I can help I will. (my opinions are of course - my own)

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