Benefits Of Social Selling

CSO Insights compiled data from their 2016 Sales Enablement Optimization Study and found of all the global study participants, only 20.7% reported having their social selling strategies aligned with marketing’s social strategies.

Those with aligned strategies saw:

  • 53.9% deeper relationships with clients.
  • 44.6% reduced account/contact search time.
  • 27% lead conversion rate.

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Posted November 3, 2016 by Ben Martin - Social_Ben in category Sales, Social Selling, Social Selling, Strategy

About the Author

I am a gadget man, a film lover, Husband and proud father and not least proud to be an IBM'er. Currently working across the globe helping seller to create better connections with clients through the use of Social Media. Please feel free to contact me if I can help I will. (my opinions are of course - my own)

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