Employee Recognition Through Gamification

The IBM Connections ecosystem gets better and better! Check out this employee recognition system. This is being rolled out to Connections customers today. Could this drive better motivation and engagement with your employees?

The Hive is social recognition program that changes how you motivate and retain employees, how your company celebrates success, and how you reinforce your corporate culture and values.

What are your thoughts?

Shaping Demand Through Engagement

Interesting study from Corporate Executive Board (23 companies, incl IBM) on how to get into sales earlier — when the client is “learning” vs. when they are looking for a vendor. Key finding is that high performing sellers use social media to gain access to opportunities more often than other sellers. Good insights on the new role of marketing, the partnership of mktg and sales, and the impact of using social media in sales.

 

Category: Sales, Social Media

What are the 10 Secret Benefits of Blogging? via @Jeffbullas

What are the 10 Secret Benefits of Blogging? | Jeffbullas’s Blog.

This is a fantastic read. I am never let down when I take time out to read one of Jeff’s posts.

Get the best of these ten benefits by reading the post in full.

1) You will become a better writer – Getting there slowly

2) Your video skills will improve – I havent tried this one yet

3) You will learn – For me I learn something new everyday!

4) Visibility – People will hear about you – Long term plan eh!

5) Expert status – Sounds so pompus, much prefer to be know as an explorer

6) Become a champion researcher – ties in well with learning

7) Power Networker – I enjoy connecting and chatting with people

8) Your memory will improve – its like a sieve at the moment!

9) Your creativity will increase – ive taken up knitting! (joke)

10) Synergizes and Synthesizes focus

Category: Blogging

Make social media sell: here’s how

This is a great article and one that should appeal to sellers:

I liked this paragraph – Go Beyond Engaging

Successful social sellers are designing interactions (“conversations”) in ways that solve customers’ problems. In fact, they always have and so have most of us (before social media arrived). This approach makes it easy to help customers guide themselves toward products and services they really, truly need. How do we know this? It’s been this way since the beginning.

“Social behavior in humans is as old as our species, so the emergence of an Internet based on social behavior is simply our rudimentary technology catching up with offline life,” says Paul Adams, Facebook’s Global Brand Experience Manager.

Solving customers problems has always been a successful way to produce awareness, interest, desire, and purchase behavior. Providing answers to customers’ questions remains the best way to effectively coax or nurture customers toward making a purchase. Social media is inherently interactive, making this process even easier to accomplish. The key is using this familiar process, not figuring out what time of the week earns more Twitter re-tweets (or other nonsensical yet popular recommendations we often hear).

Make social media sell: here’s how | Econsultancy.

What do you think? Are you using this approach already? How is it working for you?

Category: Sales, Social Media

Data Center Efficiency By the Numbers

From big data to cloud computing, CIOs today are tapping into new ways to get more value out of their data centers. As businesses and organizations begin make use of the flood of data collected from billions of interconnected people, they see opportunities to invest in new projects that will drive revenue and better services. But they have to do more with the IT resources they have in order to invest in the future. IBM worked with IDC on a recent study and found that 80 percent of 300 surveyed businesses have yet to make the most of their IT investments. Want to know how you stack up against the top performing companies?