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Here’s my view… I see social selling as the ability to integrate social technology into the front end of your sales process. Salespeople are always looking for ways to get in front of opportunities before their competitor can and using tools like LinkedIn, Twitter, and other platforms can give them the opportunity that they need [...]

  How to start building the perfect LinkedIn Profile: 2013 LinkedIn Profile Character Limits Knowing the space with which you can work in your LinkedIn profile is key to helping you build your perfect social brand! Here are your character limits: Headline – 120 characters to fill with keywords, answer the question, “What do you do [...]

The thing I love about other people’s tips is that you invariably uncover ideas you’re not already implementing yourself. That’s why I wanted to share this new infographic with you. Whilst not agreeing with every single tip, the vast majority resonate as things I’ve seen successful social media recruiters incorporating into their social media strategies. [...]

Most job seekers are aware that a very large majority of companies now use social media to recruit and research potential candidates… Facebook, LinkedIn and/or Twitter (at least). However, few understand how to best leverage social networking during a successful job search. Check out this infographic by Jobvite for all you need to know about [...]

Tons of interesting numbers on LinkedIn [Infographic]

Posted: 23rd January 2013 by Ben Martin - Social_Ben in LinkedIn
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LinkedIn’s new look is clean and image-centric. The development team have added a new Rich Media tool that allows you to easily add video, presentations, your blog and other media to your Summary, Experience and Education sections. We all know how important video is to marketing, and with this new media link, LinkedIn acknowledges its [...]

Almost everyday I get the opportunity to discuss the digital landscape, present and future, with some bright minds. The latest study from IBM the 2012 Global Student Study, collected the results from over 3,300 students from around the world and it forms a fantastic read. You can get a copy from me here: Download Here [...]

How LinkedIn Has Turned Your Resume Into A Cash Machine

Posted: 21st December 2012 by Ben Martin - Social_Ben in LinkedIn, Social Media, Uncategorized
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via Little #LinkedIn Changes you’ll want to Ignore — Integrated Alliances. Everyone now has “Skills and Expertise”, which is a much more data-rich section full of keywords that can be compared, measured, and analyzed – No one told people they should list skills in order of importance. Instead, like I first did, you likely listed [...]

LinkedIn – Use colour to connect behaviour

Posted: 14th December 2012 by Ben Martin - Social_Ben in LinkedIn, Social Media
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The strongest platform to build a business relationship has got to be LinkedIn. Everyday I speak to new people, some to learn from and others I spend time helping, and I enjoy it. So here’s something I would like to pass on to you. Firstly I am assuming that you have a professional style photograph, [...]