17 New Social Media Statistics

1) 27% of total U.S. internet time is spent on social networking sites. (Source: Experian) Tweet this stat!

2) 15% of total U.S. mobile internet time is spent on social networking sites. (Source: ExperianTweet this stat!

3) Social media produces almost double the marketing leads of trade shows, telemarketing, direct mail, or PPC. (Source: HubSpotTweet this stat!

4) Social media lead conversion rates are 13% higher than the average lead conversion rate. (Source: HubSpotTweet this stat!

5) 21% of marketers say that social media has become more important to their company over the past six months. (Source: HubSpotTweet this stat!

6) 74% of all marketers say Facebook is important to their lead generation strategies. (Source: HubSpotTweet this stat!

7) Companies that generate more than 1,000 Facebook Likes also receive nearly 1,400 website visits a day. (Source: HubSpotTweet this stat!

8) 52% of all marketers have found a customer via Facebook in 2013. (Source: HubSpotTweet this stat!

9) On Facebook, brand posts get half of their reach within 30 minutes of being posted. (Source: SocialbakersTweet this stat!

10) 85% of fans of brands on Facebook recommend brands to others, compared to 60% of average users. (Source: SyncapseTweet this stat!

11) 43% of all marketers have found a customer via LinkedIn in 2013. (Source: HubSpotTweet this stat!

12) 36% of all marketers have found a customer via Twitter in 2013. (Source: HubSpotTweet this stat!

13) 59% of Twitter users have visited B2B tech brand sites, compared to 40% for the average internet population. (Source: Compete and TwitterTweet this stat!

14) 25% of consumers who complain about products on Facebook or Twitter expect a response within 1 hour. (Source: American ExpressTweet this stat!

15) Women are more likely than men to regularly check out a brand’s social page (48% vs. 43%). (Source: IpsosTweet this stat!

16) 23% of marketers are investing in blogging and social media this year, a 9% increase from 2012. (Source: HubSpotTweet this stat!

17) Approximately 46% of online users count on social media when making a purchase decision. (Source: NielsenTweet this stat!

Source: Hubspot

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Posted June 13, 2013 by Ben Martin - Social_Ben in category LinkedIn, Marketing, Social Media, Twitter

About the Author

I am a gadget man, a film lover, Husband and proud father and not least proud to be an IBM'er. Currently working across the globe helping seller to create better connections with clients through the use of Social Media. Please feel free to contact me if I can help I will. (my opinions are of course - my own)

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